Sunday, October 13, 2024

WorldMatch enters partnership with Betano in Portugal

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Betano’s platform will now offer WorldMatch’s slot portfolio to players in the region.  

WorldMatch has extended its partnership portfolio and global footprint with a new collaboration that sees its slot games go live in Portugal through Betano’s platform.  

Betano’s players in the region will now have access to a wider range of online casino options, following the integration of WorldMatch’s slot products. Games include Nile’s Mystery, Lady Sheriff, Book of Pharaoh and Influencer among others. 

In January, WorldMatch partnered up with EGT Digital to enhance its distribution capabilities in Bulgaria, further expanding its presence in the European market. Now, this latest joint venture with Betano’s sees its brand expanding in another European market.  

WorldMatch’s Commercial Director Iberia and LatAm, Carlos Garcia Carvajal, spoke on this latest collaboration, saying: “We are very pleased to further expand our reach in Portugal by going live on the Betano brand. We strive to find partners in strong commercial areas and are delighted to partner with them. We are excited to bring our innovative and engaging games to Betano’s renowned platform and look forward to seeing players dive into the extensive range of gaming options we offer.”  

This point was built upon by Country Manager for Betano Portugal, Ricardo Branquinho da Fonseca, who stated: “For Betano Portugal it is crucial to find partners that help us diversify and bring more value to the product and gaming experience we offer to our customers. We are very pleased with this partnership and the added value WorldMatch brings us.”  

This partnership announcement closely follows the news that Betano had reached an agreement with Aston Villa that will see it become an official sponsor of the football club.  

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